diff --git a/ci/before_deploy.sh b/ci/before_deploy.sh
new file mode 100644
index 0000000..561cbb5
--- /dev/null
+++ b/ci/before_deploy.sh
@@ -0,0 +1,62 @@
+#!/bin/bash
+
+# package the build artifacts
+
+set -ex
+
+. "$(dirname $0)/utils.sh"
+
+# Generate artifacts for release
+mk_artifacts() {
+    CARGO="$(builder)"
+    if is_arm; then
+        "$CARGO" build --target "$TARGET" --release
+    else
+        # Technically, MUSL builds will force PCRE2 to get statically compiled,
+        # but we also want PCRE2 statically build for macOS binaries.
+        PCRE2_SYS_STATIC=1 "$CARGO" build --target "$TARGET" --release --features 'pcre2'
+    fi
+}
+
+mk_tarball() {
+    # When cross-compiling, use the right `strip` tool on the binary.
+    local gcc_prefix="$(gcc_prefix)"
+    # Create a temporary dir that contains our staging area.
+    # $tmpdir/$name is what eventually ends up as the deployed archive.
+    local tmpdir="$(mktemp -d)"
+    local name="${PROJECT_NAME}-${TRAVIS_TAG}-${TARGET}"
+    local staging="$tmpdir/$name"
+    mkdir -p "$staging"/{complete,doc}
+    # The deployment directory is where the final archive will reside.
+    # This path is known by the .travis.yml configuration.
+    local out_dir="$(pwd)/deployment"
+    mkdir -p "$out_dir"
+    # Find the correct (most recent) Cargo "out" directory. The out directory
+    # contains shell completion files and the man page.
+    local cargo_out_dir="$(cargo_out_dir "target/$TARGET")"
+
+    # Copy the ripgrep binary and strip it.
+    cp "target/$TARGET/release/rg" "$staging/rg"
+    "${gcc_prefix}strip" "$staging/rg"
+    # Copy the licenses and README.
+    cp {README.md,UNLICENSE,COPYING,LICENSE-MIT} "$staging/"
+    # Copy documentation and man page.
+    cp {CHANGELOG.md,FAQ.md,GUIDE.md} "$staging/doc/"
+    if command -V a2x 2>&1 > /dev/null; then
+      # The man page should only exist if we have asciidoc installed.
+      cp "$cargo_out_dir/rg.1" "$staging/doc/"
+    fi
+    # Copy shell completion files.
+    cp "$cargo_out_dir"/{rg.bash,rg.fish,_rg.ps1} "$staging/complete/"
+    cp complete/_rg "$staging/complete/"
+
+    (cd "$tmpdir" && tar czf "$out_dir/$name.tar.gz" "$name")
+    rm -rf "$tmpdir"
+}
+
+main() {
+    mk_artifacts
+    mk_tarball
+}
+
+main
diff --git a/ci/build_deb.sh b/ci/build_deb.sh
new file mode 100755
index 0000000..4812b47
--- /dev/null
+++ b/ci/build_deb.sh
@@ -0,0 +1,43 @@
+#!/bin/bash
+
+set -e
+
+# This script builds a binary dpkg for Debian based distros. It does not
+# currently run in CI, and is instead run manually and the resulting dpkg is
+# uploaded to GitHub via the web UI.
+#
+# Note that this requires 'cargo deb', which can be installed with
+# 'cargo install cargo-deb'.
+#
+# This should be run from the root of the ripgrep repo.
+
+if ! command -V cargo-deb > /dev/null 2>&1; then
+    echo "cargo-deb command missing" >&2
+    exit 1
+fi
+
+# 'cargo deb' does not seem to provide a way to specify an asset that is
+# created at build time, such as ripgrep's man page. To work around this,
+# we force a debug build, copy out the man page (and shell completions)
+# produced from that build, put it into a predictable location and then build
+# the deb, which knows where to look.
+
+DEPLOY_DIR=deployment/deb
+mkdir -p "$DEPLOY_DIR"
+cargo build
+
+# Find and copy man page.
+manpage="$(find ./target/debug -name rg.1 -print0 | xargs -0 ls -t | head -n1)"
+cp "$manpage" "$DEPLOY_DIR/"
+
+# Do the same for shell completions.
+compbash="$(find ./target/debug -name rg.bash -print0 | xargs -0 ls -t | head -n1)"
+cp "$compbash" "$DEPLOY_DIR/"
+compfish="$(find ./target/debug -name rg.fish -print0 | xargs -0 ls -t | head -n1)"
+cp "$compfish" "$DEPLOY_DIR/"
+compzsh="complete/_rg"
+cp "$compzsh" "$DEPLOY_DIR/"
+
+# Since we're distributing the dpkg, we don't know whether the user will have
+# PCRE2 installed, so just do a static build.
+PCRE2_SYS_STATIC=1 cargo deb
diff --git a/ci/install.sh b/ci/install.sh
new file mode 100755
index 0000000..37af9d7
--- /dev/null
+++ b/ci/install.sh
@@ -0,0 +1,61 @@
+#!/bin/bash
+
+# install stuff needed for the `script` phase
+
+# Where rustup gets installed.
+export PATH="$PATH:$HOME/.cargo/bin"
+
+set -ex
+
+. "$(dirname $0)/utils.sh"
+
+install_rustup() {
+    curl https://sh.rustup.rs -sSf \
+      | sh -s -- -y --default-toolchain="$TRAVIS_RUST_VERSION"
+    rustc -V
+    cargo -V
+}
+
+install_targets() {
+    if [ $(host) != "$TARGET" ]; then
+        rustup target add $TARGET
+    fi
+}
+
+install_osx_dependencies() {
+    if ! is_osx; then
+      return
+    fi
+
+    brew install asciidoc docbook-xsl
+}
+
+configure_cargo() {
+    local prefix=$(gcc_prefix)
+    if [ -n "${prefix}" ]; then
+        local gcc_suffix=
+        if [ -n "$GCC_VERSION" ]; then
+          gcc_suffix="-$GCC_VERSION"
+        fi
+        local gcc="${prefix}gcc${gcc_suffix}"
+
+        # information about the cross compiler
+        "${gcc}" -v
+
+        # tell cargo which linker to use for cross compilation
+        mkdir -p .cargo
+        cat >>.cargo/config <<EOF
+[target.$TARGET]
+linker = "${gcc}"
+EOF
+    fi
+}
+
+main() {
+    install_osx_dependencies
+    install_rustup
+    install_targets
+    configure_cargo
+}
+
+main
diff --git a/ci/script.sh b/ci/script.sh
new file mode 100755
index 0000000..80bfabf
--- /dev/null
+++ b/ci/script.sh
@@ -0,0 +1,52 @@
+#!/bin/bash
+
+# build, test and generate docs in this phase
+
+set -ex
+
+. "$(dirname $0)/utils.sh"
+
+main() {
+    CARGO="$(builder)"
+
+    # Test a normal debug build.
+    if is_arm; then
+        "$CARGO" build --target "$TARGET" --verbose
+    else
+        "$CARGO" build --target "$TARGET" --verbose --all --features 'pcre2'
+    fi
+
+    # Show the output of the most recent build.rs stderr.
+    set +x
+    stderr="$(find "target/$TARGET/debug" -name stderr -print0 | xargs -0 ls -t | head -n1)"
+    if [ -s "$stderr" ]; then
+      echo "===== $stderr ====="
+      cat "$stderr"
+      echo "====="
+    fi
+    set -x
+
+    # sanity check the file type
+    file target/"$TARGET"/debug/rg
+
+    # Check that we've generated man page and other shell completions.
+    outdir="$(cargo_out_dir "target/$TARGET/debug")"
+    file "$outdir/rg.bash"
+    file "$outdir/rg.fish"
+    file "$outdir/_rg.ps1"
+    file "$outdir/rg.1"
+
+    # Apparently tests don't work on arm, so just bail now. I guess we provide
+    # ARM releases on a best effort basis?
+    if is_arm; then
+      return 0
+    fi
+
+    # Test that zsh completions are in sync with ripgrep's actual args.
+    "$(dirname "${0}")/test_complete.sh"
+
+    # Run tests for ripgrep and all sub-crates.
+    "$CARGO" test --target "$TARGET" --verbose --all --features 'pcre2'
+}
+
+main
diff --git a/ci/sha256.sh b/ci/sha256.sh
new file mode 100755
index 0000000..670c976
--- /dev/null
+++ b/ci/sha256.sh
@@ -0,0 +1,25 @@
+#!/bin/sh
+
+set -e
+
+if [ $# != 1 ]; then
+  echo "Usage: $(basename $0) version" >&2
+  exit 1
+fi
+version="$1"
+
+# Linux and Darwin builds.
+for arch in i686 x86_64; do
+  for target in apple-darwin unknown-linux-musl; do
+    url="https://github.com/BurntSushi/ripgrep/releases/download/$version/ripgrep-$version-$arch-$target.tar.gz"
+    sha=$(curl -sfSL "$url" | sha256sum)
+    echo "$version-$arch-$target $sha"
+  done
+done
+
+# Source.
+for ext in zip tar.gz; do
+  url="https://github.com/BurntSushi/ripgrep/archive/$version.$ext"
+  sha=$(curl -sfSL "$url" | sha256sum)
+  echo "source.$ext $sha"
+done
diff --git a/ci/test_complete.sh b/ci/test_complete.sh
new file mode 100755
index 0000000..985ef11
--- /dev/null
+++ b/ci/test_complete.sh
@@ -0,0 +1,97 @@
+#!/usr/bin/env zsh
+
+emulate zsh -o extended_glob -o no_function_argzero -o no_unset
+
+##
+# Compares options in `rg --help` output to options in zsh completion function
+
+get_comp_args() {
+    # Technically there are many options that the completion system sets that
+    # our function may rely on, but we'll trust that we've got it mostly right
+    setopt local_options unset
+
+    # Our completion function recognises a special variable which tells it to
+    # dump the _arguments specs and then just return. But do this in a sub-shell
+    # anyway to avoid any weirdness
+    ( _RG_COMPLETE_LIST_ARGS=1 source $1 )
+}
+
+main() {
+    local diff
+    local  rg="${0:a:h}/../target/${TARGET:-}/release/rg"
+    local _rg="${0:a:h}/../complete/_rg"
+    local -a help_args comp_args
+
+    [[ -e $rg ]] || rg=${rg/%\/release\/rg/\/debug\/rg}
+
+     rg=${rg:a}
+    _rg=${_rg:a}
+
+    [[ -e $rg ]] || {
+        print -r >&2 "File not found: $rg"
+        return 1
+    }
+    [[ -e $_rg ]] || {
+        print -r >&2 "File not found: $_rg"
+        return 1
+    }
+
+    print -rl - 'Comparing options:' "-$rg" "+$_rg"
+
+    # 'Parse' options out of the `--help` output. To prevent false positives we
+    # only look at lines where the first non-white-space character is `-`, or
+    # where a long option starting with certain letters (see `_rg`) is found.
+    # Occasionally we may have to handle some manually, however
+    help_args=( ${(f)"$(
+        $rg --help |
+        $rg -i -- '^\s+--?[a-z0-9]|--[imnp]' |
+        $rg -ior '$1' -- $'[\t /\"\'`.,](-[a-z0-9]|--[a-z0-9-]+)\\b' |
+        $rg -v -- --print0 | # False positives
+        sort -u
+    )"} )
+
+    # 'Parse' options out of the completion function
+    comp_args=( ${(f)"$( get_comp_args $_rg )"} )
+
+    # Note that we currently exclude hidden (!...) options; matching these
+    # properly against the `--help` output could be irritating
+    comp_args=( ${comp_args#\(*\)}    ) # Strip excluded options
+    comp_args=( ${comp_args#\*}       ) # Strip repetition indicator
+    comp_args=( ${comp_args%%-[:[]*}  ) # Strip everything after -optname-
+    comp_args=( ${comp_args%%[:+=[]*} ) # Strip everything after other optspecs
+    comp_args=( ${comp_args##[^-]*}   ) # Remove non-options
+    comp_args=( ${(f)"$( print -rl - $comp_args | sort -u )"} )
+
+    (( $#help_args )) || {
+        print -r >&2 'Failed to get help_args'
+        return 1
+    }
+    (( $#comp_args )) || {
+        print -r >&2 'Failed to get comp_args'
+        return 1
+    }
+
+    diff="$(
+        if diff --help 2>&1 | grep -qF -- '--label'; then
+            diff -U2 \
+                --label '`rg --help`' \
+                --label '`_rg`' \
+                =( print -rl - $help_args ) =( print -rl - $comp_args )
+        else
+            diff -U2 \
+                -L '`rg --help`' \
+                -L '`_rg`' \
+                =( print -rl - $help_args ) =( print -rl - $comp_args )
+        fi
+    )"
+
+    (( $#diff )) && {
+        printf >&2 '%s\n' 'zsh completion options differ from `--help` options:'
+        printf >&2 '%s\n' $diff
+        return 1
+    }
+    printf 'OK\n'
+    return 0
+}
+
+main "$@"
diff --git a/ci/utils.sh b/ci/utils.sh
new file mode 100644
index 0000000..f3dc96d
--- /dev/null
+++ b/ci/utils.sh
@@ -0,0 +1,107 @@
+#!/bin/bash
+
+# Various utility functions used through CI.
+
+# Finds Cargo's `OUT_DIR` directory from the most recent build.
+#
+# This requires one parameter corresponding to the target directory
+# to search for the build output.
+cargo_out_dir() {
+    # This works by finding the most recent stamp file, which is produced by
+    # every ripgrep build.
+    target_dir="$1"
+    find "$target_dir" -name ripgrep-stamp -print0 \
+      | xargs -0 ls -t \
+      | head -n1 \
+      | xargs dirname
+}
+
+host() {
+    case "$TRAVIS_OS_NAME" in
+        linux)
+            echo x86_64-unknown-linux-gnu
+            ;;
+        osx)
+            echo x86_64-apple-darwin
+            ;;
+    esac
+}
+
+architecture() {
+    case "$TARGET" in
+        x86_64-*)
+            echo amd64
+            ;;
+        i686-*|i586-*|i386-*)
+            echo i386
+            ;;
+        arm*-unknown-linux-gnueabihf)
+            echo armhf
+            ;;
+        *)
+            die "architecture: unexpected target $TARGET"
+            ;;
+    esac
+}
+
+gcc_prefix() {
+    case "$(architecture)" in
+        armhf)
+            echo arm-linux-gnueabihf-
+            ;;
+        *)
+            return
+            ;;
+    esac
+}
+
+is_musl() {
+    case "$TARGET" in
+        *-musl) return 0 ;;
+        *)      return 1 ;;
+    esac
+}
+
+is_x86() {
+    case "$(architecture)" in
+      amd64|i386) return 0 ;;
+      *)          return 1 ;;
+    esac
+}
+
+is_x86_64() {
+    case "$(architecture)" in
+      amd64) return 0 ;;
+      *)          return 1 ;;
+    esac
+}
+
+is_arm() {
+    case "$(architecture)" in
+        armhf) return 0 ;;
+        *)     return 1 ;;
+    esac
+}
+
+is_linux() {
+    case "$TRAVIS_OS_NAME" in
+        linux) return 0 ;;
+        *)     return 1 ;;
+    esac
+}
+
+is_osx() {
+    case "$TRAVIS_OS_NAME" in
+        osx) return 0 ;;
+        *)   return 1 ;;
+    esac
+}
+
+builder() {
+    if is_musl && is_x86_64; then
+        cargo install cross
+        echo "cross"
+    else
+        echo "cargo"
+    fi
+}